The Story Hook
What's happening at Meridian Trust Bank?
Midtown Nashville runs account attrition at ~34.8% against a network mean of ~11.6% (+4.24σ), with depressed NPS in the same window and disproportionate closures on the Affluent and Small-Business segments.
The People
Three protagonists.
Hero Persona
Delphine Bourassa-Mikhaeel
CFO
"If it's Midtown, we can fix it by Friday. If it's the whole book, we have a different conversation."
Protagonist
Anouk Wijngaard
Branch Manager, Midtown Nashville
"Give me the retention plan I can walk into district with."
Analyst
Ismael Corrado-Yankelevich
Branch Analytics Analyst
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Pick this one
Ready to build?
In Beat 2 of the workshop, you'll pick Meridian Trust Bank as your storyline. Claude Code has already read the semantic model, knows the personas, and understands the signal in the data. You describe the dashboard you want in plain English. It builds.