The Story Hook
What's happening at Ironline Freight Systems?
Chicago → LAX lane runs OTIF at ~25% against a network mean of ~69% (-3.57σ), driven by extended dwell events at both origin and destination hubs and a spike in delivery-day misses.
The People
Three protagonists.
Hero Persona
Ademir Wachiuri-Ostrowski
Chief Operating Officer
"One lane. Two hubs. Three event types. That's the walk I need for Thursday."
Protagonist
Marcus Ranganathan-Krogh
West Region Ops Lead
"Give me the corrective-action plan I can walk in with."
Analyst
Sepideh Chatterjee-Villavicencio
Transportation Analytics Analyst
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Pick this one
Ready to build?
In Beat 2 of the workshop, you'll pick Ironline Freight Systems as your storyline. Claude Code has already read the semantic model, knows the personas, and understands the signal in the data. You describe the dashboard you want in plain English. It builds.